The brief
PUBLISHING / EDITORIAL PLATFORM
A magazine gave the city another way to see itself.
Lorri-Ann created, launched, and published a quarterly glossy from the ground up, bringing the editorial idea, advertiser relationships, production, and distribution into one coherent publication.
Columbia Home & Garden

publication cadence
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The work
Lorri-Ann created, launched, and published the quarterly glossy from the ground up, carrying the editorial idea through advertiser relationships, production, and distribution.
The result
The publication was published quarterly by CarterTodd & Associates and served the greater Columbia area, giving the city a durable editorial platform.
Source contextColumbia Home & Garden about page
The throughline
If we can't explain what changed, we're not finished.
Useful marketing work does not end at a polished deliverable. It gives an organization a clearer decision, a stronger conversation, or a better way to move.
Talk through the next chapter